Virginia Tech Corporate Research Center

Nestled in the heart of Virginia’s Technology Corridor and adjacent to the Virginia Tech (VT) campus, the VTCRC is home to over 185 research, technology and support companies. Our 230-acre park is located in a beautiful mountain setting, with easy access to the metropolitan areas of northern Virginia and the nation’s capital. An expansion on the northwest side of the park provides enough land to construct 16 buildings in addition to the 35 single- and multi-tenant buildings currently on-site. The VTCRC employs over 3,000 employees.

https://www.vtcrc.com/

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Summary

You don't want to miss a beat with these Rock Stars & Brand Warriors!

This workshop will show how to follow other businesses, how to interact with them, and why this is good for YOUR business!

How the session will unfold


11:00 AM - 11:15 AM 


  • Welcome by Brand Warrior Ron Poff, Assistant Professor of Practice at Management at Virginia Tech
  • Rock Star Introductions



11: 30 AM - 12:30 PM


  • Q & A
  • Moderated by both Ron Poff & Robyn Jones


12:30 PM


  • Closing comments with remaining insights from the panelists on any topics discussed during the initial time. 
  • Brand Warrior Robyn Jones, COO at Joba, Entrepreneur & Strategist as well as Public Speaker 

Key Topics: 

  • Content Curation on Facebook and Twitter
  • Sharing content from other business pages on Facebook, Twitter and Instagram
  • Interacting with other business pages on Facebook, Twitter and Instagram
  • Following other business pages on Facebook, Twitter and Instagram

Learning Outcomes:

  • Why helping other pages succeed helps your page succeed 
  • How to engage with other businesses and build your own community 
  • How to leverage your business connections to expand your audience

UPDATE


Many of you were surprised to see that LinkedIn was not initially included in the event itinerary. We do feel strongly that LinkedIn should be included in all topics of discussion as it is arguably one of the most important social media for businesses and professionals.


  • Facebook
  • Instagram
  • LinkedIn
  • Twitter 

Panelists

Robyn Jones (Entrepreneur | Strategist | Public Speaker | COO at Joba)

Robyn Jones

Entrepreneur | Strategist | Public Speaker | COO at Joba

Ashley LeDuc (Director of Marketing & Communications at Onward New River Valley)

Ashley LeDuc

Director of Marketing & Communications at Onward New River Valley

Ron Poff (Assistant Professor of Practice - Management at Virginia Tech)

Ron Poff

Assistant Professor of Practice - Management at Virginia Tech

Shelby Rieger (Marketing Assistant at Joba)

Shelby Rieger

Marketing Assistant at Joba

Stephanie A. Smith, Ph.D. APR (Assistant Professor at Virginia Tech Department of Communications)

Stephanie A. Smith, Ph.D. APR

Assistant Professor at Virginia Tech Department of Communications

Donna Wertalik, M.S. (Director of Marketing Strategy & Analytics at Virginia Tech Pamplin College of Business)

Donna Wertalik, M.S.

Director of Marketing Strategy & Analytics at Virginia Tech Pamplin College of Business

Venue

Venue

Joba
1971 Kraft Drive, Suite 2700
Blacksburg, Virginia

Second Floor Suite

Contact us

For additional event or venue information, please send an email to mary.heavener@vtcrc.com

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Corporate Wellness

Because we often spend 40 + hours a week working, the Virginia Tech Corporate Research Center wants a community that promotes a complete well-rounded program to promote healthiness for both mind and body. Our focus is to provide companies with six essential elements to assist your employees with a fulfilled balanced life through our VTCRC 360°: Corporate Wellness Program.


PURPOSE Liking what you do each day and being motivated to achieve your goals

SOCIAL Having supportive relationships and networking interactions

FINANCIAL Managing your economic life to reduce stress and increase security

COMMUNITY Liking where you live and having pride in your community

PHYSICAL Having good health and enough energy to get things done daily

HEALTHY EATING Making good food choices to fit your health and dietary goals