Event Details


Digital Refresh / 2020 Vision, is a conference for Myanmar's senior marketing professionals. The event has been designed to frame the opportunities and challenges that social media presents to brands and consumers.


Hosted at Yangon's exciting and newly reopened Secretariat, Irie Digital would like to invite attendees to get a unique insight into:


  • Cutting edge digital strategies and how they can be applied in Myanmar
  • Social-first content marketing and the impact getting it right can have on a business
  • How brands can better connect with consumers-based on data driven case studies and real campaign results

Speakers

  • Soe Khine Win (Co-founder and CTO of Bagan Innovation Technology)

    Soe Khine Win

    Co-founder and CTO of Bagan Innovation Technology

    With over 13 years experience in Consumer Tech and Software Development, Soe co-founded Bagan Innovation Technology, which is serving millions of smartphone users in Myanmar everyday through its mobile apps, Bagan Keyboard, Wun Zinn eBook store and Min Thein Kha fortune telling app, etc., Additionally he is currently leading the development of Myanmar NLP, AI, Chatbot and recently-launched Burmese Text-to-Speech Engine on Bagan Keyboard.

    view more
  • Milla Rae (Head of Marketing at KBZ Bank)

    Milla Rae

    Head of Marketing at KBZ Bank

    Before joining KBZ Bank, Milla worked for 10 years in branding, advertising and media agencies across the UK, US, China and of course, Myanmar. Now exploring the world of fintech through KBZPay, Milla is continually inspired by the pace of change in the digital space and the country's ability to embrace it.

    view more
  • Kyaw Zin Ni (Associate Research Director of Kantar Myanmar)

    Kyaw Zin Ni

    Associate Research Director of Kantar Myanmar

    Ni has been working in Marketing and Sales environment for more than 6 years both in fast moving and B2B industries. He joined Kantar Myanmar in 2016 ago taking the role of Brand Domain Lead in the country. Telcos, Internet Services, Fintechs and Beverages are his main assets in which he uses most of his energy to drive growth for both Kantar and its Clients.

    view more
  • Rianne Roggema (MD & Founder of Irie Digital)

    Rianne Roggema

    MD & Founder of Irie Digital

    After coming to Myanmar in early 2014, Rianne headed the online Vehicle Marketplace (Motors.com.mm) for Rocket Internet for two years. She then gained further experience in the tech-industry in Myanmar by working for a locally based Private Equity firm (Anthem Asia). When she noticed the key lack of knowledge within several companies was Digital Expertise, she decided to start Irie Digital in August 2017.

    view more
  • Jeff Pan (CEO of FlyMya)

    Jeff Pan

    CEO of FlyMya

    Prior to coming to Myanmar, Jeff Pan ran the New Product Development engineering team in Booking.com's Amsterdam headquarters, where he was responsible for building & scaling products across the companys’ two million hotel partners. With his experience building & selling three startups, he is now the CEO of Flymya.

    view more
  • Alex Khine (Panellist, Head of Digital Marketing at City Mart Holding)

    Alex Khine

    Panellist, Head of Digital Marketing at City Mart Holding

    Alex is an all-round experienced Digital Marketeer. He has initiated the Myanmar Bloggers Community with 15 other founding partners for the betterment of local bloggers, businesses and public. Alex worked as a Digital Marketing lead in-charge for agencies as well as brands such as KFC, Samsung & City Mart in his professional career. Possessing a strong will of community empowerment, he is volunteering in many other communities such as the Digital Marketeers Association, the Sesame farmers development association and Marie Stopes Myanmar as a speaker/ trainer for their marketing related works.

    view more
  • Emma Brosnan (Panellist, General Manager at Piyawasa)

    Emma Brosnan

    Panellist, General Manager at Piyawasa

    Strategic specialist across BTL, brand, and customer / consumer-driven marketing, with 7+ years of agency experience in Australia. In 2018 Emma jumped head first into Influencer Marketing with Piyawasa and haven’t looked back since. She loves offering brands the opportunity to break down the Fourth Wall and establish direct connections with their audience via strategic influencer campaigns.

    view more
  • Arnel James Repdos (Panellist, Head of Digital Advertising at Ooredoo Myanmar)

    Arnel James Repdos

    Panellist, Head of Digital Advertising at Ooredoo Myanmar

    James has more than a decade of combined experience in digital marketing and research. He previously lead Havas Riverorchid as Digital Director establishing its digital arm.

    view more
  • Hsint Sanda (Panellist, Marketing Director of Vingroup Myanmar)

    Hsint Sanda

    Panellist, Marketing Director of Vingroup Myanmar

    With over nine years of experience in the Myanmar Marketing Industry, Hsint loves to share essential marketing tips on social media. Having a working background in both local companies and well-known international organizations, she is currently taking a role as Marketing Director at Vingroup Myanmar for Vsmart, a mobile brand.

    view more
  • Rizqina Mahdzar (Panel Moderator, Account Director of Irie Digital)

    Rizqina Mahdzar

    Panel Moderator, Account Director of Irie Digital

    With a love for all things digital - Rizqina began working in emerging markets 5 years ago, right in the heart of Cambodia’s massive digital growth, and together with her team, clinched top awards from Campaign Asia’s Digital Agency of the Year (Cambodia, Myanmar, Laos region) twice. She was also the Lead Editor for the first online publication there to be fully focused on new technologies and startups. Her recent move to Myanmar 2 years ago was fueled by her passion to empower brands to pioneer digital campaigns, driving projects for clients such as Ooredoo, KBZPay, and Heineken.

    view more

Agenda

8:30 AM - 9 AM
Registration and welcoming drinks
Light refreshments will be served. Please be seated 10 mins before the conference starts
9 AM - 9:30 AM
#2020Vision
Irie Digital
9:30 AM - 9:50 AM
The connected consumer. How to research your digital audience
Kantar
9:50 AM - 10:10 AM
Chatbots, automation and how AI can empower your marketing strategy
Bagan Information Technology
10:10 AM - 10:30 AM
Online payments might just be 2020’s superpower!
KBZ Bank
10:30 AM - 10:50 AM
Building a culture of data to understand customer behavior in Myanmar
FlyMya
10:50 AM - 12 PM
Panel Discussion: #2020 vision - what's next for digital in Myanmar?
2019 has been full of headlines that put emerging digital platforms at the heart of the conversation. How can brands think ahead of digital trends and work towards their #2020 vision?Featuri...
2019 has been full of headlines that put emerging digital platforms at the heart of the conversation. How can brands think ahead of digital trends and work towards their #2020 vision?

Featuring:
Hsint Sanda - Vingroup Myanmar Co., Marketing Director
Alex Khine - City Mart,Head of Digital Marketing
Emma Brosnan - Piyawasa, General Manager
Arnel James Repdos - Ooredoo Myanmar, Head of Digital Advertising
Rizqina (moderator) - Irie Digital, Account Director

Our line-up of industry experts will explore these themes and more - followed by an audience question and answer session.
view more
12 PM - 12:20 PM
Refreshments & Networking
Please join us after the conference for a chance to exchange ideas

Tickets

Digital Refresh / 2020 Vision

Admits One

Standard Price $45

Venue

The Secretariat

Middle Block
ရန်ကုန်, Yangon Region, Myanmar

If you have any questions please contact Events Team

Contact Organizer

+95 9964402313

Show on map