About Beijing Farmers' Market:
Goldman Sachs estimates that China’s rural workers earn about $2,000 a year. At the same time, the demand for safer foods, which includes organics, is increasing as China’s food manufacturing industry tends increasingly toward centralization and safety scares persist. Small organic farms may be best positioned to solve the trust issue surrounding food security, yet they are struggling to be profitable.
As a pioneer in China's organic farming movement, Beijing Farmers' Market (BFM) raises the potential for building trust directly between farmers and customers
— unlike China’s traditional urban markets, which usually consist of wholesale vendors, not farmers. BFM now has a team of 19 employees that run the weekly market, two community centers that sell produce and conduct consumer education events, a network of nearly 200,000 followers on social media, and partnerships with sustainable farms across China.
The services and initiatives of the BFM have allowed a growing number of consumers to develop an intimate knowledge of where and how their food was produced. Similar farmers’ markets and consumer groups have sprung up in Shanghai, Guangzhou, Chengdu, and Xi’an. By making sure that the food they eat is safe, consumers are also helping to protect the environment and to keep local organic farmers in business.
Scholars will get a chance to observe and experience how an organic farmers market operate on a daily basis. BFM Organizer Chang Tianle
will give her insight to the challenges facing small farmers and sustainable agriculture today, and introduce her vision for BFM. The tour will be in English.(Read more in recent media reports from ForeignPolicy, ChinaFile and FinancialTimes)
Please note that spots in the tour are limited and priority will be given to Yenching scholars who express an interest in applying for the Impact Lab. Students are expected to go by themselves and it takes about 30 min by car from PKU to BFM (the visit will begin promptly at 10:30am). Please prepare some cash to purchase goodies during the market tour.